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Pure Green

The Pure Green series consists of plates, dishes and bowls. All have a dark color on the outside with a glossy layer of glaze in different shades of green inside.

Pure by Pascale Naessens is appreciated internationally: several (Michelin) chefs such as Sergio Herman or Roger Van Damme are fans.

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Pure by Pascale Naessens for Serax

Delicious cooking with beautiful ceramics is pure romance, is pure interaction. Pascale Naessens gave shape to Pure, her first tableware line. Pure embodies authenticity and warmth born of organic lines and natural materials.

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Serax is a Belgian family business, regularly Axel's mother walks around it, she is actually the founder of the company.

When I arrived there 13 years ago, Serax was not yet working so much with ceramists. Roos van de Velde was one of the first, a very good ceramist and a real artist. I have seen the company grow and in the meantime, Serax is working with top national and international ceramists/designers such as Fréderick Gautier, Antonie Sciortino, Anne Demeulemeester, Marie Michielssen ... and top culinary chefs such as Sergio Herman and Ottolenghi. I feel particularly honored in their company.

Serax has also become very important as an international player, they sell all over the world. As a result, I regularly get forwarded photos from Belgians abroad who let me know that they have dined on my ceramics in Bali, Maldives, China, Poland, ...